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The Hispanic Ad of the Week: “Marruecos” (BBDO Argentina, Matarazzo)

Last week the “BBDO Argentina” agency presented its lastest work for Matarazzo, the Italian pasta brand. Completely produced in Morocco, the TV spot mixes all the ingredients that make it relevant for the audience. It combines a good visual narrative and an exotic atmosphere, and it highlights Hispanics values like “family unity”, sympathy or harmony in personal relations, respect for others and tradition.

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